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LinkedIn for business
LinkedIn is ideal for networking with other business people and professionals but it can be quite hard to get to grips with and find your way around. We will get you going and work with you on a number of techniques to build a network that will benefit your business.
Setting up a LinkedIn business profile
We'll guide you through how to add your information about yourself and your business to your profile.
Getting going on LinkedIn
Your first job on LinkedIn will be to build up your network of connections, and we'll work with you on some useful techniques for doing this effectively. You'll start adding updates (posts) and get your first recommendations. You'll quickly find that people are wanting to connect to you. We'll integrate your account with your blog, and your Facebook and Twitter. account so that you only need to write a post once.
Marketing your business on LinkedIn
You'll start to get your business really widely known by joining LinkedIn groups, creating a page for your company. The next step will be establishing yourself as an expert in your field by joining - and starting - discussions, answering questions and starting your own LinkedIn group. We'll guide you through all of this including making suggestions for topics and helping you write them.
Going further with LinkedIn
When you're an established LinkedIn business networker we'll work with you to use LinkedIn for surveys or polls, making presentations available using Slideshare, and analysing the impact of your LinkedIn business profile by checking the number of people viewing your profile and how many are being directed to your website.

